Monster Beverage Q3 sales rise, but gross margin slips to 54.7%
Monster Beverage reported third-quarter 2026 sales of $2.56 billion, while gross margin narrowed to 54.7% as aluminum can and freight costs climbed.
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what happened
Monster Beverage reported third-quarter 2026 revenue of $2.56 billion and diluted earnings of $0.29 per share, according to TradingView. Case volume climbed 18% year over year, to 304.9 million equivalent 192-ounce units.
Energy drink revenue grew 17.1% to $2.37 billion. The Strategic Brands segment rose 19.8% to $156.4 million, with Burn and Fury accounting for most of the gain. During the quarter the company also introduced several new flavors and products.
Gross margin narrowed to 54.7% from 55.7%. Higher costs for cans and freight, along with a shift in product mix, weighed on profitability, though price increases recovered part of the impact.
why it matters
For investors, the key question is whether Monster can keep sales growing while input costs rise faster. Revenue gains alongside a lower gross margin suggest pricing has only partly covered cost pressure, which keeps attention on MNST profitability in coming quarters.
market impact
MNST: strong sales offset by margin pressure from can and freight costs
- MNST shares mixed — strong sales contrast with a narrower gross margin
tags
instruments
sources
- Key facts: Monster Beverage Q3 Sales Rise; Gross Margin Falls to 54.7% — TradingView, 7 November 2026 at 08:00 UTC
prepared by the newsmetry newsroom with ai assistance from the sources listed below. not investment advice.
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