Salesforce Gains After Bank of America Raises Stock Rating
Bank of America raised Salesforce to buy from underperform and lifted its target to $285 from $160, citing its AI strategy and strong free cash flow.
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what happened
Newsmetry API, citing a report by Vicky Ge Huang, said Salesforce shares advanced Monday after Bank of America expressed greater confidence in the company. The bank moved its rating from “underperform” to “buy” and raised its price target to $285 from $160, pointing to an AI strategy intended to keep Salesforce from being disintermediated.
Although some investors worry that artificial intelligence could make established enterprise-software providers obsolete, BofA analysts said major corporations are unlikely to abandon platforms that contain their business logic, data, workflows and compliance frameworks. Salesforce’s strong free cash flow and the prospect of faster revenue growth also supported the revised view.
Salesforce’s rise helped the Dow Jones Industrial Average gain about 0.5% on Monday, leaving it ahead of both the S&P 500 and the Nasdaq Composite. The report appeared within Wall Street Journal live coverage; the complete stream is available by searching P/WSJL (WSJ Live Coverage).
why it matters
The upgrade gave Salesforce a positive catalyst and contributed to the Dow’s relative strength against the other major U.S. indexes. BofA’s argument centers on the continuing importance of enterprise platforms as AI adoption expands.
instruments
sources
- Salesforce Rises After Bank of America Upgrades Stock — WSJ — Newsmetry API, 12 October 2026 at 16:30 UTC
prepared by the newsmetry newsroom with ai assistance from the sources listed below. not investment advice.
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