macro

Guggenheim and RBC Capital keep positive view on Amazon.com

Guggenheim kept Amazon.com at Buy with a $320 target, and RBC Capital kept Outperform with a $330 target, according to TradingView.

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what happened

Guggenheim kept its Buy rating on Amazon.com and left its price target at $320, according to TradingView, which cites data from Benzinga. The target implies a 31.3% gain from the October 29 close of $243.79.

RBC Capital kept its Outperform rating and $330 target the same day. The firm's target implies 35.4% above that closing price.

why it matters

Both moves are routine analyst updates, but they fit a broadly positive picture. Over the past 30 days, the five latest notes in the Guggenheim report set targets from $275 to $348, while the RBC report shows a range up to $380. The spread shows how differently analysts view Amazon's valuation.

tags

instruments

Amazon.com

sources

  1. Guggenheim maintains Amazon.com at Buy, keeps price target at $320 — TradingView, 30 October 2026 at 13:17 UTC
  2. RBC Capital maintains Amazon.com at Outperform, keeps price target at $330 — TradingView, 30 October 2026 at 15:05 UTC

prepared by the newsmetry newsroom with ai assistance from the sources listed below. not investment advice.

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