GM to Add Hybrid Versions of Its Three-Row SUVs in Shift Away From EVs

what happened

General Motors intends to launch hybrid editions of its three-row SUVs, the Chevrolet Traverse, Buick Enclave and GMC Acadia, a notable change after the company poured heavy money into electric vehicles, Reuters reported, citing people with knowledge of the plans. Production would take place at the Lansing, Michigan plant. These mechanically similar vehicles rank among GM's top sellers in the US.

GM confirmed in a statement that it will invest in its Lansing Delta Township assembly facility to prepare for hybrid output, though it gave no timing or model details. CEO Mary Barra had told analysts on the recent earnings call that hybrids would appear in several segments without extra capital spending or engineering costs.

Dealers have pushed for hybrids, while GM's share of the US market fell to 16.6% over the first nine months of the year from 17.4% a year earlier, as Toyota and Honda gained with hybrids.

why it matters

For investors, the move signals that GM is acknowledging it is losing ground in a key segment without hybrids. Launch timing and the size of the spending remain undisclosed, so the revenue impact is hard to judge yet. Reports also say the Energy Department is redirecting a previously awarded GM grant from EV production in Lansing toward hybrid output.

market impact

GM shares: a hybrid push could help win back market share, but costs and timing are unclear

• ↔GM shares mixed — hybrids may win back market share, but timing and costs are unclear

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