Adidas shares rise after raising its 2026 profit outlook
Adidas lifted its 2026 operating profit guidance by about 100 million euros after strong third-quarter results, Reuters reported on Wednesday.
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what happened
According to Reuters, shares of the German sportswear maker were up about 3.3% in Lang & Schwarz premarket trading on Wednesday. The company reported solid third-quarter numbers and on Tuesday improved its full-year forecast.
Adidas now expects annual operating profit to be roughly 100 million euros ($112 million) higher than it previously anticipated. The exchange rate cited was $1 = 0.8910 euros.
why it matters
An upward revision to guidance typically supports the company's stock and sentiment across European consumer goods. The euro-dollar rate in the report is relevant for currency traders tracking exporters.
market impact
Adidas and consumer goods sector: raised guidance supports the company's shares
tags
instruments
sources
- Adidas shares rise after 2026 guidance hike — Reuters, 21 October 2026 at 06:04 UTC
- Adidas shares rise as strong third quarter drives 2026 guidance hike — Reuters, 21 October 2026 at 06:43 UTC
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